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Made in Minnesota: GoGirl FUD

My GoGirl FUD
Originally uploaded by swirlspice.

GoGirl set up shop at a number of Lynx games this summer. My gf earned me a free one by agreeing to sport a GoGirl temporary tattoo. They’ve been to BlogHer, they’ve been hanging out at the State Fair and had a great segment on KARE11 this week which you should totally watch.

So it’s a female urination device (FUD) which allows women to pee standing up. They stressed that it is NOT a collection device and that you should perhaps practice in the shower first, which I did. It works great! They also emphasized the importance of creating a seal and I can attest that that is very important as you absolutely do not want to leak out the back end of the device if you’re using it with clothes on. The flexibility of the material makes this a little difficult to feel out, so a little bit of practice and learning to trust it is required.

It just sank in for me that it completely eliminates that pesky squatting/hovering problem. Your GoGirl is not just for camping. It’s for public restrooms! That makes for a whole lot more opportunities to use it.

I just love the logo.

And hey, they have brown people in their stock photography. I give ‘em points just for that. They’ve got a nice social media presence which they appear to be using well and they even linked Wikipedia in their product description. Regardless of what I may think of their product, I like the way they’re going about this.

They’ve had the GoGirl Mini Cooper parked in the Target Center, too. I’d drive that around.

Would you use a GoGirl Female Urination Device?

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(Actually, I’m not sure if they’re manufactured in Minnesota, but they are HQed in Minnetonka.)

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3 Comments

  1. GabiG wrote:

    The GoGirl product is manufactured in Milwake.

    Tuesday, November 24, 2009 at 4:24 pm | Permalink
  2. GabiG wrote:

    and the marketing firm that represents them is Risdall Marketing Group in New Brighton Mn…. fun facts

    Tuesday, November 24, 2009 at 4:26 pm | Permalink
  3. Erica Mauter wrote:

    Aha, not technically made in Minnesota. Thanks for the info.

    Just saw Risdall’s case study on GoGirl at last week’s Social Media Breakfast. It was pretty good!

    Tuesday, November 24, 2009 at 4:38 pm | Permalink

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