fresh.mn

The Twin Cities Biz Journal says:

The Minnesota Vikings and the Mall of America announced Thursday that MOA has bought the naming rights for the field in at the Metrodome for the next three years.

The field will be called Mall of America Field, and MOA will brand the dome’s exterior and interior signage and other promotional materials. The partnership will begin Oct. 5 and end Feb. 28, 2012.

So it’s the Mall of America Field at the Metrodome? I’m wondering what that co-branding looks like.

Was it widely known that they were actively seeking someone to pay for naming rights? I wasn’t paying attention. I suppose you could safely assume any team and/or arena is looking for someone to pony up for naming rights these days.

“MOAdome” – Who’s with me?!

Metblog is running a poll. You should totally write in MOAdome.

(via @MNHeadhunter)

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